How to write an ebook for a B2B audience

A diligent client will be measuring the value of the ebook by the number of people who follow this call to action, which means you need to make it as persuasive as possible. So don’t leave the CTA to the last minute, when you’re exhausted and can’t wait to type the final full stop. You don’t have to worry about your Kindle book being too big. For starters, let’s clear